Barney and Clark - Resouce-Based Theory: Creating and Sustaining Competitive Advantage

The 'Resource-Based View of the Firm' has emerged over the last fifteen years as one of the dominant perspectives used in strategic management. It addresses the fundamental research question of strategic management: Why it is that some firms persistently outperform others? Resource-Based Theory provides a considered overview of this theory, including the latest developments, from one of the key thinkers in its development. In broad terms it offers an alternative to Michael Porter's approach, focusing more on the competences and capabilities of the firm, rather than its positioning in its chosen markets.
Jay B. Barney and Delwyn N. Clark
Resouce-Based Theory: Creating and Sustaining Competitive Advantage
Publisher: Oxford University Press | ISBN: 0199277680 | edition 2007 | PDF | 350 pages | 11,4 mb

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